Tell A Compelling Color Story With The 4-tier Lucite Earring Rack
Market research has shown that color is one of the first things customers notice in a store. ZENZII’s colorful earring collections are just the thing to grab customers’ attention and our new Lucite 4-Tier Earring Rack is the ideal way to merchandise them. We’ll show you how to draw customers in with a dynamic, eye-catching display that tells a compelling color story.
About the Rack
This sleek 4-tier piece is made of premium lucite, which is far sturdier and more durable than similar plastic versions. At a just-right size, the display is large enough to design a complete color story, but slim enough that it does not take up too much valuable space. Also, with no visible screws, it creates a polished, upscale presentation.
TELL A COLOR STORY
HOW TO STYLE
DISPLAY DOS AND DON’TS
DO display colorful styles (we don’t recommend metals) to create vibrancy and draw attention.
DON’T attach earring cards to the rack. This display looks best with individual earrings inserted in the pre-drilled holes.
DO maximize the enticing effects of this colorful display by placing it in a focal point in the front of the store or on the cashwrap.
DON’T leave empty spaces on the rack where earrings should hang. After a set is purchased, put another in its place so the rack is always full. You can’t sell what isn’t displayed and you want to avoid it looking picked over.